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Paid college consultants help kids get in

By Juan-Carlos Rodriguez, Associated Press Writer
March 1, 2006
WASHINGTON --As high school seniors across the country wait anxiously for the responses to their college applications, some can take comfort in knowing they sent out the best money can buy.
Their parents paid hundreds -- sometimes thousands -- of dollars to private consultants who help the students draft admissions essays, rehearse for interviews, prepare for tests and even pick after-school activities in the hopes of bettering their chance of admission.
Andrea DuBrow, 54, of New York City, wanted to give her daughter every edge when she applied to Northwestern University in Evanston, Ill. So instead of relying on the advice of the guidance counselors at her daughter's private boarding school, she hired a consultant.
"There's just so much pressure now and so many good applicants," said DuBrow, a vice president for a women's accessory company. "We felt our daughter could benefit from some extra help."
The consultants charge for work traditionally provided free by high school counselors, but with rates averaging $120 an hour to $2,900 for two years of consultation, it is a luxury. One exclusive two-year consulting program rings up at nearly $40,000.
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